Introducing the charming and talented Suzanna Schumacher and Brady Welch.
We are thrilled to announce the addition of Suzanna Schumacher and Brady Welch to the BBMG team.
Suzanna joins as Digital Strategist and Community Manager of The Collective, BBMG’s proprietary online community of Aspirational Consumers. An accomplished blogger and social media consultant with a passion for sustainable fashion, Suzanna has already designed and curated engagement activities on behalf of brand partners such as Back to the Roots, BarkBox, BogoBrush, Eileen Fisher and the Rainforest Alliance.
Brady joins as Senior Producer and Content Strategist. A former journalist and editor whose work has appeared in Lapham’s Quarterly, The San Francisco Bay Guardian, GOOD, and The Believer, Brady finds the story behind any brand aspiration. Prior to BBMG, Brady produced and directed short films for the Mercedes-Benz sponsored digital magazine, The Avant/Garde Diaries, a showcase for the culture industry’s established and emerging tastemakers.
“As screens big and small continue to proliferate, as we keep moving toward video-based content in an effort to break through increased message clutter, we have to keep exploring new ways to connect emotionally with consumers,” said Mitch Baranowski, co-founder and chief creative officer of BBMG. “Suzanna and Brady will help us develop new content-rich strategies that are authentic, engaging and aligned with our clients’ brand strategies. It’s a privilege to welcome them to the team.”
Suzanna can be reached at sschumacher@bbmg.com, and Brady at bwelch@bbmg.com.
Please join us in giving them both a rousing BBMG-style welcome party.
